Showing posts with label Amal Logo. Show all posts
Showing posts with label Amal Logo. Show all posts

Monday, December 27, 2010

Brandmark transformation.

On the left is the original graphic brand mark for Amal, A Mulsim Tale of Hope, and on the right is the 
renewed brand mark: made out of collaged pieces of paper, to matche the rest of the storybooks theme.



Below are the different versions of the final brand mark (Starting from upper left): 1) Full color on light background, 
2) Full color on dark background, 3) Two-color on light background, 4) Two-color on dark background). 



Brand mark Anatomy (Below)

Wednesday, July 21, 2010

Amal Logo-Phase One.

If you take a closer look, the letters A, M, A, L, make the 8-point star, that is the main title of this project. Amal is translation for Hope in Arabic, and is my name, Lama, written backwards.